Business Development
Activate your vision, develop strategies, reach your goals Start your free coachingSee other offersEarn money by doing what you love!
I help you set up a long-term strategy, starting from the identification of the business idea all the way to the evaluation of its profitability.
I help you turn your ideas into profitable products, and I support you with presentation and distribution. I make sure you get the best margins, to produce the highest possible expected returns.
Together, we’ll build your business model, going through each step of development up until the market launch.
Any questions related to the program?
What will you get from the business development program?
KNOW HOW TO ORIENT YOUR BUSINESS
Without identifying a specific niche, growth will be difficult. By identifying a specific community, you ensure the success of your digital marketing. Learn to identify your target, and never let it go, all in one click.
TURN YOUR BUSINESS IDEAS INTO REALITY
You likely have a lot of ideas, but the trick is to identify those that are worth investing in, and to make sure that you maximize their chances of success.
This is exactly what you’ll learn in this section. For those of you who already have a business, I’ll help you tweak it to ensure optimal profitability. For new entrepreneurs, no need to panic, we will transform your talents, your ideas and skills into a successful business.
TEST YOUR IDEA & GET CLOSER TO YOUR CUSTOMER TARGET.
Create proximity with your target audience, develop a relationship with them, and grow your products amidst their community.
Use the precious insights you gather to build communication campaigns tailored to their specific needs.
ENSURE YOUR BUSINESS’S SUSTAINABILITY
The motivation of an entrepreneur can be so powerful that it sometimes enables to overcome certain obstacles in order to achieve our goals faster. While rushing, we may forget fundamental details, possibly causing consequent negative impact. For example, if you want to start selling online and you forget to include company taxes in your sales price, you may risk losing 20% of your expected revenue.
Clarify your financial, sales and marketing objectives and make sure they are under control.
CREATE YOUR IDENTITY - TELL YOUR STORY
You can learn how to craft and tell beautiful stories. In today’s internet era, people search for meaning and inspiration online, and people crave great stories!
Telling great stories starts with a main character, and that character is you.
Learn how to formulate your story with the purpose of creating an anchored and credible brand identity.
BUILD THE LEGAL STRUCTURE OF YOUR BUSINESS
I give you access to all the knowledge I gathered over the years as a coach and business developer in France and abroad.
Prepare your business for the growth level you aim to reach.
Business Development
Program details
Find business ideas and start making money
1st SESSION : IDENTIFY YOUR NICHE
Learn how to identify your niche
- Brainstorming
- The mistakes not to make
- A niche that matches your passions
- A niche that matches your skills
- Capitalize on what you already know
Define your audience, your target
- Tools to identify your niche online / Tools to identify your niche
- Identify your avatar client / Definition of you avatar client ?
- Discover your Archetypes / Discover your Archetypes
Find your online audiences
- Advanced use of search engines.
- Identification of communities on social networks.
- Analysis of similar niches
Access to working document
Homework and Exercises
1 private coaching session : 90min
2nd SESSION. IDENTIFY YOUR BUSINESS IDEAS AND CREATE YOUR PRODUCTS
How do you make money with what you love doing?
- What is Growth Hacking and how does it work?
- How to turn a single product / service into a business ?
- What are the flagship options of your product? What is its unique selling proposition (USP) ?
- To what needs does the product/ service respond?
Access to working documents
Homework and Exercises
1 private coaching of 1h30
3rd SESSION. TEST YOUR OFFER ON A SMALL MARKET
Definition of a plan
- The network is key, learn to develop your professional and personal network.
- List your guinea pig contacts.
- Interview them!
- Set up a methodology to analyze the results.
Access to working document
Homework and Exercises
1 private coaching session of 1h30
4th SESSION. DEFINE YOUR OBJECTIVES
Calculation of your minimum profit
- What are your business objectives? marketing? communication? sales?
- calculations of your expected costs and revenue
- At what price and how much do you need to sell to ensure profit ?
- Define time-bound objectives
Access to working document
Homework and Exercises
1 provate coaching session of 1h30
5th SESSION. working on your personal branding
WHAT TO SAY AND WHAT TO SHOW
Story Telling – Learn how to tell and market your story
- Tell your story: Storytelling
- What is storytelling? Examples
- How to identify your ideal positioning?
- What are your brand’s fundamental values? How to pick issues to discuss / editorial line?
Your visual identity
- Pick a logo and a color code
- What is your platform? website, Facebook, Instagram, Pinterest, Linkedin, Twitter, blog, WordPress? Shopify? etc?
- Learn how to use the large free public softwares that enables you to create your own photo and video content. (Canvas, Imovie, etc.)
- How to gather existing content and give it meaning
WHAT YOU SELL AND WHAT YOU OFFER
PACKAGING and OFFERS – Learn how to create them.
- How to build an offer and a promotion?
- Format your offers, promotions
- Define your offers and prices.
Access to working document
Homework and Exercises
3 private coaching sessions of 1h30
OPTION: Opening your business - 1 private session
Free consultation to browse the different possible business structures.
Auto-Entrepreneur / Other French legal formats.
Access to Documents
1 private coaching session of 1h30
Entrepreneurs Testimonials
Enjoy 20 min of free coaching for entrepreneurs
Book a free 20 minutes phone/video call directly in my agenda
MAXIMIZE YOUR PRODUCTIVITY
Feed your entrepreneurial brain
Optimize your time management
Time is money. When you are an entrepreneur, you understand why.
Learn to improve your time -management while respecting your biological productivity cycles. Discover all the existing techniques and experiment with them. You will feel the difference right away.
5 MARKETING ADVICE VIDEOS
- Get inspired by fresh and trendy ideas and optimize your social media marketing strategy.
Let's talk !
Tell me about your situation, and I'd be happy to give you my best advice.
It will be a pleasure to coach you!