Business Development

Activate your vision, develop strategies, reach your goals
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Earn money by doing what you love!

I help you set up a long-term strategy, starting from the identification of the business idea all the way to the evaluation of its profitability. 

I help you turn your ideas into profitable products, and I support you with presentation and distribution. I make sure you get the best margins, to produce the highest possible expected returns. 

Together, we’ll build your business model, going through each step of development up until the market launch.

Any questions related to the program?

What will you get from the business development program?

KNOW HOW TO ORIENT YOUR BUSINESS

Without identifying a specific niche, growth will be difficult. By identifying a specific community, you ensure the success of your digital marketing. Learn to identify your target, and never let it go, all in one click.

TURN YOUR BUSINESS IDEAS INTO REALITY

You likely have a lot of ideas, but the trick is to identify those that are worth investing in, and to make sure that you maximize their chances of success. 

This is exactly what you’ll learn in this section. For those of you who already have a business, I’ll help you tweak it to ensure optimal profitability. For new entrepreneurs, no need to panic, we will transform your talents, your ideas and skills into a successful business.

TEST YOUR IDEA & GET CLOSER TO YOUR CUSTOMER TARGET.

Create proximity with your target audience, develop a relationship with them, and  grow your products amidst their community.

Use the precious insights you gather to build communication campaigns tailored to their specific needs.

ENSURE YOUR BUSINESS’S SUSTAINABILITY

The motivation of an entrepreneur can be so powerful that it sometimes enables to overcome certain obstacles in order to  achieve our goals faster. While rushing, we may forget fundamental details, possibly causing consequent negative impact. For example, if you want to start selling online and you forget to include company taxes in your sales price, you may risk  losing 20% of your expected revenue.

Clarify your financial, sales and marketing objectives and make sure they are under control.

CREATE YOUR IDENTITY - TELL YOUR STORY

You can learn how to craft and  tell beautiful stories. In today’s internet era, people search for meaning and inspiration online, and  people crave great stories!

Telling great stories starts with a main character, and that character is you.

Learn how to formulate your story with the purpose of creating an anchored and credible brand identity.

BUILD THE LEGAL STRUCTURE OF YOUR BUSINESS

I give you access to all the knowledge I gathered over the years as a coach and business developer in France and abroad. 

Prepare your business for the growth level  you aim to reach.

Business Development

Program details 

 Find business ideas and start making money

1st SESSION : IDENTIFY YOUR NICHE

Learn how to identify your niche

  • Brainstorming
  • The mistakes not to make
  • A niche that matches your passions
  • A niche that matches your skills
  • Capitalize on what you already know

Define your audience, your target

  • Tools to identify your niche online / Tools to identify your niche
  • Identify your avatar client / Definition of you avatar client ?
  • Discover your   Archetypes / Discover your   Archetypes

Find your online audiences

  • Advanced use of search engines.
  • Identification of communities on social networks.
  • Analysis of similar niches 

Access to working document

Homework and Exercises

1 private coaching session : 90min 

2nd SESSION. IDENTIFY YOUR BUSINESS IDEAS AND CREATE YOUR PRODUCTS

How do you make money with what you love doing?

  • What is Growth Hacking and how does it work?
  • How to turn a single product / service into a business ?
  • What are the flagship options of your product? What is its unique selling proposition (USP) ? 
  • To what needs does the product/ service respond?

Access to working documents

Homework and Exercises
1 private coaching of 1h30

3rd SESSION. TEST YOUR OFFER ON A SMALL MARKET

Definition of a plan

  • The network is key, learn to develop your professional and personal network.
  • List your guinea pig contacts. 
  • Interview them!
  • Set up a methodology to analyze the results.

Access to working document

Homework and Exercises
1 private coaching session of 1h30

4th SESSION. DEFINE YOUR OBJECTIVES

Calculation of your minimum profit

  • What are your business objectives? marketing? communication? sales?
  • calculations of your expected costs and revenue 
  • At what price and how much do you need to sell to ensure profit ?
  • Define time-bound objectives

Access to working document

Homework and Exercises
1 provate coaching session of 1h30

5th SESSION. working on your personal branding

WHAT TO SAY AND WHAT TO SHOW

Story Telling – Learn how to tell and market your story 

  • Tell your story: Storytelling
  • What is storytelling? Examples
  • How to identify your ideal positioning?
  • What are your brand’s  fundamental values? How to pick issues to discuss / editorial line?

Your visual identity

  • Pick a logo and a  color code
  • What is your platform? website, Facebook, Instagram, Pinterest, Linkedin, Twitter, blog, WordPress? Shopify? etc?
  • Learn how to use the large free public softwares that enables you to create your own photo and video content. (Canvas, Imovie, etc.)
  • How to gather existing content and give it meaning

WHAT YOU SELL AND WHAT YOU OFFER

PACKAGING and OFFERS – Learn how to create them.

  • How to build an offer and a promotion?
  • Format your offers, promotions
  • Define your offers and prices.

Access to working document

Homework and Exercises
3 private coaching sessions of 1h30

OPTION: Opening your business - 1 private session

Free consultation to browse the different possible business structures.

Auto-Entrepreneur / Other French legal formats.

Access to Documents

1 private coaching session of 1h30

Training cost

Entrepreneurs Testimonials

“Emilie est une personne rigoureuse, experte et efficace. Elle sait allier des enjeux stratégiques de marque long terme et des impératifs de résultats court terme – notamment grâce à sa maîtrise des compétences média. Manager au sein de mes équipes, j’apprécie la profonde qualité humaine d’Emilie et sa capacité à mobiliser et piloter des collaborateurs. Faisant preuve de réelles convictions pour les marques, elle sait argumenter et apporter un conseil utile à nos clients.”

Gautier de Richoufftz,

Founder Hands Agency – Paris, France

Emilie a mis en place pour Zanzibook une stratégie de marketing social, puis nous a conseillé et a rendu attractive notre page Facebook... Mission parfaitement réussie, fans nombreux et heureux !!! Merci

Vanessa Pol

Managing Director of Zanzibook publishing – Rio BRAZIL

Émilie a dressé un bilan précis de notre activité chez Red Is Dancing. Elle a su en tirer une stratégie social media à court et moyen terme d'une intelligence rare. Hâte d'en voir les résultats.

Yohann Ancele

Ideas builder and associate producer at Red is Dancing – New-York USA

“J’ai travaillé avec Emilie au sein de l’agence Native Communications. Elle a toujours fait preuve de professionnalisme et de spontanéité. C’est une personne talentueuse dans son coeur de métier, et avec de belles idées créatives en social media. Très flexible, et se tient toujours disponible pour le moindre conseil. Je recommande vivement !”

Mathilde Moret

Chef de projet chez Native Communications – Lyon, France

“Emilie est une collaboratrice très professionnelle et efficace. Grâce à sa rigueur et ses excellentes idées, nous avons pu gagner et fidéliser un grand client très satisfait de nos prestations. Je recommande !”

Barbara Handschuh Chriqui

Directrice des opérations chez Sterling Cooper Communications – Paris, France

“Emilie gets it done! Her passion for social media strategy is apparent in the skill and speed with which she tackles every project. I had the pleasure of working with her on the Nissan Europe account, where we collaborated on pan-European campaigns and best practices. From channel management to production, Emilie’s ability to step in with key insights ensured content was social ready. Add to that her warm personality, and you’ve got a great teammate – and social expert.”

Krishna Purohit

Content Strategist & Lead Copywriter – Santa Monica, California

“Emilie is a brilliant, young and dynamic entrepreneur. Her range of skills is wide; and always implements strategy, benevolence and creativity. She helped me grow beyond what I would have expected from her and I would recommend her to anyone who inquest for the best.”

Clément Oberto

Film Director – West Hollywood, California

“Emilie worked in the Digital Department for a couple months at a very busy and fast-paced time for the team. She had the ability to pick-up very quickly projects and campaigns. Her high dynamism and will to innovate & improve processes added real value to the team. Emilie is a team player and a friendly person to work with. I recommend Emilie for any Social Media position and I’m positive about her future achievements.”

Christelle Gossart, Social Marketing Senior Manager chez Nissan Motor Corporation – Paris, France

Unique Offer

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Enjoy 45 min of free coaching for entrepreneurs

Book a free 45 minutes phone/video call directly in my agenda

MAXIMIZE YOUR PRODUCTIVITY

 

Feed your entrepreneurial brain

Optimize your time management

Time is money. When you are an entrepreneur, you understand why.

Learn to improve your time -management while respecting your biological productivity cycles. Discover all the existing techniques and experiment with them. You will feel the difference right away.

Let's talk ! 

Tell me about your situation, and I'd be happy to give you my best advice.

It will be a pleasure to coach you!

6 + 5 =

Emilie Bramly